Marchesa at JCPenney

It seems these days every couture designer is now targeting a new audience, the mass market. The designer for Marchesa, Georgina Chapman is now launching a new line at JCPenney called Pearl. We think it's a bit better than collaborating with Target. JCPenney recently redesigned their retail system, so the collection will be available as another in-store boutique. The line will be slightly different with a younger attitude. This is very exciting news for many ladies, the dresses we admire will be available at such an affordable range! Available beginning March 1st.